I just finished calibrating my kdl50w829. Here are my settings for day time viewing.

system settings, eco, light sensor off.

Cinema 2

backlight, 6

contrast, 86

brightness, 50

colour, 50

hue, 0

colour temp warm 2

sharpness 50

All noise reduction options set to off

reality creation, manual

resolution 7

noise filtering, min

smooth graduation, low

motionflow true cinema

film mode auto

advance settings

black corrector, off

adv. contrast enhancer, off

gamma, -1

auto light limiter, off

clear white, off

live colour, off

white balance, R GAIN -4, G GAIN -14, B GAIN 0, R BIAS 0, G BIAS 0, B BIAS -2.

detail enhancer, off

edge enhancer, off

skin naturaliser, off

My night settings are the same but backlight is on 3. Bluray movies look stunning and very filmic.